Planning, Creating , Developing the product and marketing (promotional) communication plan as per brief from reporting Head:

• Product colleterals planning, design development and printing for all products of the company as per requirement includes Brochure/  Catalogue, leaflet, flyers, price list 
• Branding and marketing Communication designs which will involve designing of  advertisements, posters, Sign Boards, Banners,  Labels, Stickers, Voucher, feedback  forms, in-shop posters, exhibition posters, product stickers, emailers, Social Posts, Web templates 
• Image editing for using on various media and creating application image. 
• Cross Functional coordination for various information about product; its application, availability, price to include in catalogues, website and Ozone India app. 
• Briefing and providing all input to graphic designers for creating design
• Proof reading of all the designs and arranging the final with all elements placed in right form and correct details
• Inviting Quote from vendors or agencies, negotiate and execute the job. 

Example- Printing: Print Specification formulation, Inviting quotations, coordinate for proofing  and printing with printing vendors

• Handling Communication with Media
• Procurement of promotional gift items
• Digital media handling and management
• Developing product presentations or other presentations required time to time
• Event Execution- Exhibitions/ dealer meet/carpenter meet etc. - All POPs including invites & display material, Videos, E-catalogue etc.

Creates professional designs and layouts for promotional materials for offline & online media including :

• Packaging: Graphic Design & Layout and artwork 
• Logo & Label Design
• Product colleterals: Brochure/ Catalogue, leaflet, flyers, price list Design, layout & artwork
• Branding and marketing Communication designs which will involve designing of advertisements, posters, Sign Boards, Banners, Labels, Stickers, Voucher, feedback forms, in-shop posters, exhibition posters, product stickers, emailers, Social Posts, Web templates
• Image editing for using on various media and creating application image.
• Cross Functional coordination for various information about product; its application, availability, price to include in catalogues, website and Ozone India app.

Digital (Internet) Marketing:

• SMO & SMM: Execution of the plan on Social platforms and optimise the pages & post to gain followers and increase the engagement. Handling day-to-day query , comment on social platforms. Getting the posts/ ads designed, writing content and posting as per plan.
• PPC (Google adwords) campaings: Managing the campaigns by optimising the keywords, display ads, PLA and their performance.
• ORM- Ensuring positive reviews for company and its product by managing the -ve reviews
• Email Marketing: Design and developent of emailers as per requirement with the help of Designers and running emailer campaigns on reqular basis. Analysing the performance and impliment modifications accordingly
• SEO: on-page & Off-page both with content writing.
• Website Development (e-commerce & non e commerce), Web updates including  Product management, Deals & Special offers planning  & implementation

Report generation based on analysis of Google analytics, Google adword, SEO work
In-depth knowledge of all all tools is important for better keyword & budget planning; tracking of ads/websites perforamnce